Adhering to prescribed medications and treatment plans is essential to achieving positive health outcomes. According to the World Health Organization (WHO), improvements to personalized medication adherence can have a more direct impact on patient outcomes…
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Medication non-adherence is a serious issue contributing to increased healthcare costs, poor quality of life, health deterioration, and treatment failure. For every 100 prescriptions written, only around 25-30 are taken as directed. Fortunately, there are…
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Patient adherence has been a top priority in healthcare for quite some time now, but driving improvements looks different in recent years. New technologies and innovations have introduced a host of robust strategies to improve…
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Pharmaceutical companies are increasingly investing in patient support programs designed to increase engagement, optimize medication use, and achieve better individual health outcomes. However, not all patient outreach is effective, and getting it right is essential…
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Pharmaceutical companies spend more than $5 billion on patient support programs each year, but only 3 percent of patients actually use them. So what gives? What does an effective patient support program look like, and…
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In the popular imagination, depression is chronic sadness. In reality, it is a devastating illness with widespread mental and physical health effects. One of the most common challenges of depression is a motivation deficit. People…
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Chronic conditions impact 6 in 10 Americans, according to estimates by the Centers for Disease Control and Prevention (CDC). Many of those patients are prescribed medication to treat their condition; however, medication non-adherence in patients with…
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Artificial intelligence (AI) has the power to dramatically transform healthcare—and in many ways, it already has. The use of AI in patient engagement programs is just one example of how it can encourage healthy behaviors,…
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How recognizing the unique characteristics of each patient optimizes resources and maximizes impact Medication non-adherence is an age-old problem that pharmaceutical companies have been grappling with for decades. According to industry research, the global pharmaceutical industry loses…
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Medication non-adherence continues to be one of the most widespread issues faced by the pharmaceutical industry. According to the U.S. Centers for Disease Control, approximately 50 percent of people with chronic illnesses stop taking their…
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