Machine learning powers many of the services we regularly use, from personalized recommendations on Netflix and Spotify to voice assistants such as Siri or Alexa. In recent years, machine learning has gained momentum in healthcare…
Read more
Adhering to prescribed medications and treatment plans is essential to achieving positive health outcomes. According to the World Health Organization (WHO), improvements to personalized medication adherence can have a more direct impact on patient outcomes…
Read more
Pharmaceutical companies are increasingly investing in patient support programs designed to increase engagement, optimize medication use, and achieve better health outcomes. However, not all patient outreach is effective, and getting it right is essential to…
Read more
Rare diseases: although statistically uncommon, their burden is significant. Between 25 and 30 million Americans live with rare diseases. These diseases include cystic fibrosis, muscular dystrophy, sickle cell disease, hemophilia, and as many as 7,000 other…
Read more
Specialty drugs are essential for treating complex, chronic conditions. However, they’re also relatively expensive, and prices are continually rising. According to an AARP report, the average specialty drug price is rising more than three times faster…
Read more
In the digital age, we have access to more data than ever before. Companies of all shapes and sizes use data to make smarter business decisions, manage budgets, improve efficiency, meet customer expectations, and more.…
Read more
Patient engagement is more than just a buzzword—it’s a must in healthcare today. As patients become savvier consumers with greater expectations, payers and PBMs must find new ways to reimagine engagement and actively involve patients…
Read more
The U.S. healthcare system is highly fragmented. Poor care coordination and disparities between best practices and the care received can lead to dangerous clinical errors, poor patient outcomes, and increased unnecessary healthcare spending. As such,…
Read more
Asthma is a common and costly condition, impacting around 25 million people in the U.S. and upwards of 262 million globally. Although treating asthma is possible with the right treatment plan, non-adherence to asthma medications…
Read more
Medication non-adherence is a long-standing problem in the healthcare industry, significantly impacting patient outcomes and contributing to the rising costs of care. For patients in their teenage years, taking medications as prescribed presents even greater…
Read more
Poor medication adherence can have significant consequences, ranging from worsening health conditions and comorbidities, to an increased risk of hospitalization and even mortality. However, well-designed patient support programs supplemented by smart data and technology have…
Read more
Medication non-adherence is a common and unfortunate reality in healthcare. Research has proven time and time again that despite intervention efforts, up to 50% of patients fail to take their medications as prescribed. Far too…
Read more