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Why Personas Don’t Work to Keep Patients Adherent to Medications

January 10, 2024 | AllazoHealth

Did you know that more than 30 percent of patients fail to fill their prescriptions, which is partly the result of persona-based marketing and patient support programs (PSPs) falling short. This statistic also paints a…

Dispelling Common Misconceptions About AI

December 19, 2023 | AllazoHealth

Beyond the Buzz: An Informed Perspective on AI In navigating the myths surrounding artificial intelligence (AI), it becomes evident that a well-crafted AI strategy is a necessity for organizations looking to thrive in the evolving…