Personalized Patient Outreach

Browse by topic

Subscribe for the latest news

How Omnichannel Technologies Can Improve Patient Care

How Omnichannel Technologies Can Improve Patient Care

Emerging technologies have transformed many aspects of the healthcare industry, from how care is delivered to when and where patient interactions take place. Gone are the days of strict rules-based patient support. Instead, today’s consumers…

Read more
The Power of Personalization at the Individual Level in Healthcare
How Gaps in the Healthcare System Impact Patient Outcomes

How Gaps in the Healthcare System Impact Patient Outcomes

Gaps in the healthcare system have a profound impact on patient outcomes, and not in a positive way. Poor care coordination and management can result in missed or delayed treatment, introduce dangerous patient safety concerns,…

Read more
4 Ways to Enhance Patient Outreach

4 Ways to Enhance Patient Outreach

Pharmaceutical companies are increasingly investing in patient support programs designed to increase engagement, optimize medication use, and achieve better health outcomes. However, not all patient outreach is effective, and getting it right is essential to…

Read more
Improve the Affordability of Specialty Drugs

3 Ways to Improve the Affordability of Specialty Drugs

Specialty drugs are essential for treating complex, chronic conditions. However, they’re also relatively expensive, and prices are continually rising. According to an AARP report, the average specialty drug price is rising more than three times faster…

Read more
Leveraging AI to Improve the Patient Journey

Leveraging AI to Improve the Patient Experience

The patient experience is paramount in healthcare today. Newly emerging technologies, shifting industry dynamics, and evolving consumer preferences are reshaping what the modern patient experience looks like in the New Healthcare Economy. That’s why more…

Read more
Which Conditions Have the Lowest Adherence Rates?

Which Conditions Have the Lowest Adherence Rates?

Chronic conditions impact 6 in 10 Americans, according to estimates by the Centers for Disease Control and Prevention (CDC). Many of those patients are prescribed medication to treat their condition; however, medication non-adherence in patients…

Read more